Our condo was listed in the fall but we took it off the market to make some repairs that were problems for potential buyers. We initially thought about waiting until early January to re-list, but our realtor is pushing for it to go live on Dec. 28. The first few days on the market seem critical. Should we list during the holidays or wait?
Listing right after Christmas can be a good strategy since many buyers start browsing during this time. However, it also depends on your local market dynamics. If there’s a lot of competition, you might want to wait until January.
It’s true that people do browse after Christmas, but many are also busy with holiday activities. If you can make your condo stand out with great photos and a strong listing, it might not hurt to go live sooner.
I would lean towards waiting until January. You want to capture the attention of serious buyers who are ready to make decisions, and they might be more focused after the holidays.