I am trying to buy a house in an area with little inventory, and it’s not going well. I’m already working with an agent, but I met another agent who says they often find off-market properties by reaching out to homeowners in the area. He explained how they determine which homeowners likely have equity, which homes meet my requirements, and how they ‘invite’ them to sell. My question for realtors or homebuyers: does this strategy actually work? I can’t imagine selling my home just because someone sent me a letter. But maybe people do? I’m trying to decide if it’s worth switching agents to try this out. My current agent has shown us at least a dozen homes (before we settled on this area), and I feel a bit guilty about breaking my contract with her. Just not sure if this strategy is really worth it.
Honestly, it can work, but it depends on the area and the homeowners. Some people are open to the idea if they get a good offer.
Rowan said:
Honestly, it can work, but it depends on the area and the homeowners. Some people are open to the idea if they get a good offer.
That makes sense. I guess it’s worth a shot if it could lead to a good opportunity.
I’ve seen it work for some buyers. It’s all about how the letter is crafted. If it feels personal and genuine, some might consider it.
I wouldn’t switch agents just for this strategy. Maybe discuss it with your current agent first? They might be open to trying it out.
I’m with you on the guilt about switching. It feels wrong when your current agent is already putting in the effort.
Honestly, I’d be skeptical if I received a letter like that. But who knows? Some people might be tempted if the offer is right.